Etihad Have Bought The Naming Rights To The Stadium

[Blue Blood]

Ollie holt is on twitter spouting off about how we have named the stadium "the united stadium"...

Etihad means Unity or Union in arabic. Not United.

We sign probably the biggest stadium rights deal in world football and the focus from the media is on the name. Shocking.

[Mark (Blue Army)]

........followed up by the studio presenter saying that it will be interesting to see what Bobby Charlton has to say regarding the renaming of Citys' stadium! WTF !!??

They really are desperate for some news, they even had Smalling signing a contract extension as 'Breaking news' lol.

[Chinners]

Ollie holt is on twitter spouting off about how we have named the stadium "the united stadium"...

Etihad means Unity or Union in arabic. Not United.

We sign probably the biggest stadium rights deal in world football and the focus from the media is on the name. Shocking.

Don't let it worry you, just laugh knowing you're correct

[halnone]

I kind of like it.
How much is the deal worth?

[stinky pete]

surprised they didn't call it the carlos tevez stadium they done everything for him ! Hope they can change the battleship grey of the stadium to blue?

[Mark (Blue Army)]

I kind of like it.
How much is the deal worth?

£100 - £150M over 10 years something like that.

[dazby]

Read the article svenny. All the answers are there.

[Blue Blood]

I kind of like it.
How much is the deal worth?

£100 - £150M over 10 years something like that.

Some reporting it is over £300M over 10 years, as it apparently covers other elements being sponsored other than the stadium.

Massive deal all in all.

[1950]

Read the article svenny. All the answers are there.

Which one?

[Ted Hughes]

I kind of like it.
How much is the deal worth?

£100 - £150M over 10 years something like that.

Some reporting it is over £300M over 10 years, as it apparently covers other elements being sponsored other than the stadium.

Massive deal all in all.

I recon there's all kinds of stuff going on with this deal & Platini is going to have to spend the rest of his life trying to find out exactly what. How, for instance, does he know how much we are worth to Etihad in any given year? He would have to see their books. How does he know where their money comes from & how much is down to City's influence without looking at their books in abu Dhabi? So how does he know how much we're worth to them worldwide? Sheikh Mansour doesn't own them either.

[avoidconfusion]

I am absolutely loving the bitch fest that has commenced on twitter and other platforms on the internet about this new sponsorship deal, how it surely breaks the FFP rules etc. Then finally it dawned on people that United and Liverpool have shirt sponshorship deals worth 20m per annum and suddenly they are all shutting up.

[JonnyAsh]

I just listened to the conference on the official site. It all sounds good news, and I love especially the way Cook talks about this being an open ended arrangement with no parameters, so in essence, if we need more money pumping in, another stage of development will be agreed, which could go on forever.
As others have said here, I'm sure that the governing bodies are not happy, but it would be impossible to get to the bottom of the investment in terms of what market value is. As this is unique, we are not just talking about stadium and shirt sponsorship, but the surrounding areas also.

[nick (duki blues)]

heres a good read and shows what a nob that oliver holt from the mirror really is http://www.footballfancast.com/2011/07/ ... ing-rights

[Dazzacity]

My god !!! people are really screwing over this !! Having loads of banter with some Spuds fans. I had to remind them about their double sponsored deal on their home shirt last season.These fookin idiots actually think they make all their cash on the gates..laughable.

I think many were holding onto this ffp rule to be something that could stop us in our tracks.Pissed right on their cornflakes. lol

[King Kev]

I kind of like it.
How much is the deal worth?

£100 - £150M over 10 years something like that.

Some reporting it is over £300M over 10 years, as it apparently covers other elements being sponsored other than the stadium.

Massive deal all in all.

£400M according to [urlnp=http://www.guardian.co.uk/football/2011/jul/08/manchester-city-deal-etihad-airways]THIS[/urlnp]. By tomorrow it will probably be up to £1000M!

[The Foggy Blue]

This whole man city supporting thing gets more ridiculous by the day. Hilarious.

[bobby brows]

£400 fuckling million quid! they said from day one they expect uefa to compare it to the NFL but this is a real game changer

[Bluedj]

Oh life is great being a blue :o)

[Dameerto]

One of the more significant bits in the article is where they talk about some of that £400m being used to redevelop the area around the stadium as the Etihad Campus - since that money wont count against us in the FFP rules.

[Dameerto]

Just out of interest - if we suddenly found a truly huge amount of finance pumped into the club's account from various sources and earmarked for longterm development (so not counting against us for the FFP rules) and it just sat there waiting to be used, I presume any interest earned from the bank could be used for whatever purpose we wanted?